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SEO Content Writing 101: How to Create SEO Articles

Posted on by Mindy Young — 3 Comments ↓

Woman typing an SEO article on a computer

An SEO content writer works on an article on her computer.

We’ve given people plenty of guidance about writing over the years, from how to use a semicolon to how to avoid common typos to how to write title tags and meta descriptions. But we’ve never addressed the entire process of SEO content writing from start to finish, adding up all of the factors that make for high-quality content. So if you’ve ever wondered how to write online content that grabs readers’ attention and makes clients happy, grab a pad and pencil: Let’s go back to basics with a step-by-step approach to how to write SEO content for a website. Read more ›

Posted in Content Marketing, Writing Tips

Know Your Portmanteaus and How to Use Them

Posted on by Allyson Dahlin — No Comments ↓

Portmanteau

Not this kind of portmanteau …

Once you begin thinking about portmanteaus and learn to identify them, you may start to feel a bit cursed. Why? Because you’ll soon discover that portmanteaus are everywhere these days. So unless you love being fixated on a single subject that will become your next pet peeve or latest hyper-interest, proceed with caution.

... This kind of portmanteau

… This kind of portmanteau

Love them or hate them, portmanteaus have been around for quite some time, and they’re probably here to stay. What are they exactly? Sometimes, they’re a large leather suitcase, but from a grammar perspective, we’re talking about a blending of words and sounds to form one single word with a combined meaning. Read more ›

Posted in Fun Stuff

Road Trip: The Best Indie Bookstores in America

Posted on by Mindy Young — No Comments ↓

Map of the Ultimate Bookstore Road Trip
Summertime is here, and for many people, that means planning a summer vacation. It seems like there’s a perfect destination for anyone looking to get out of town, whether you’re thinking of jetting off to Europe or packing up the family to see “the happiest place on Earth.” But if your tastes tend toward the literary, as ours do, you’ll be happy to know that you don’t need to buy a plane ticket to have a great vacation this summer. We’ve planned out the ultimate summer road trip for book-lovers, including 25 of the top independent bookstores from coast to coast. Whether you just want to take a few days off to browse at some indie bookstores in your region or you’d rather have a grand adventure and see the whole country, we’ve got you covered with this list of some of the best bookstores in the U.S., including famous bookstores visited by or even owned by well-known readers and writers. Read more ›

Posted in Fun Stuff

How to Write a Meta Description for SEO

Posted on by Mindy Young

Lucky cat invites customers to come in, just like a good meta descriptionPlenty of people in the world are good writers, but when people accustomed to writing fiction or poetry or blog posts try their hand at SEO writing, there can be a little bit of a learning curve. Some of the most foreign terms to someone not familiar with this writing style are often “title tag” and “meta description.” We’ve taken a look at how to write title tags before; now, let’s examine some tips for writing meta descriptions, starting with the basics. Read more ›

Posted in Content Marketing, Writing Tips

Cute, Creepy, and Cool Collective Nouns

Posted on by Allyson Dahlin

Curious kangarooWhat do word nerds and animal-lovers have in common? I’ll give you a hint: It’s not a love for Latin names. It’s an appreciation for a fun and quirky collective noun. What is a collective noun? These words describe a group of humans, animals, or concepts as one single entity. In the human realm, you’ve likely come across some really common collective noun examples, like a class of students, a team of baseball players, or a party of politicians, but once you stray into the animal kingdom, you’ll find terms in the collective nouns list that are unexpected and even downright adorable! Read more ›

Posted in Fun Stuff

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